“We awaken, challenge, and together we transform a few individuals, teams, and leaders into ONE. ONE, distinct and deeply connected, that is BTL.” This is why we are here. This is the “P” in our OPUS.
We challenge.
Recently in the 3PP I stressed one of my clients. He had stopped moving. I asked him why he was just sitting there. “I’m spent,” he replied without so much as looking up. I reminded him that we weren’t finished yet and get back up and pull out 5 more. I challenged him to work. I stressed him. He responded by getting back on the pull up bar. Long ago, Ralph Waldo Emerson said, “Our chief want in life is someone who will make us do what we can.” I LOVE this thought. Everyday we challenge ourselves and we challenge our clients to get out of their comfort zone.
We believe that performance resides in three circles. Your comfort zone, your challenge zone, and your panic zone. Most humans get comfortable with their work, their life, and settle into a routine that is around what’s comfortable. Remember, we’re mostly wired for loss aversion and the comfort zone is the least risky. Most settle.
High performers, on the other hand, push themselves and often get in trouble in the panic zone when their energy and enthusiasm gets ahead of their ability. For instance, race drivers can only find the limit to their performance by pushing the car to the point that the back end gets “loose.” For a brief fraction of a second this ignites a sense of sheer panic as they realize that one more twitch and the car is in a spin. High performers live, just this side of chaos. The very edge of the challenge zone, just before you creep into the panic zone, is the one you want. Our job as builders, is to help you find your edge. Make sense?
Becoming BTL requires our clients to get comfortable being uncomfortable. There is nothing easy about tying your PA into your OPUS. There is nothing easy about living out your strong CORE during the crucible of real world tests. There is nothing easy about integrating your work and life to the point you move between them seamlessly. There is nothing easy about a life well lived. Don’t let these thoughts panic you – instead embrace the acute pain in your moments of truth. What once caused anxiety will soon energize you. Your interior space will grow stronger. Your OPUS – clearer. Y.O.U. will feel the difference…
Our purpose, to build strong individuals, teams, and leaders into ONE, is not possible without stressing the system. Stress, remember, is not the enemy. Stress is simply a challenge that causes Y.O.U. to grow. Only through this kinda stress can we live out our tagline, “Together we improve.”
Y.O.U. got 5 more in you?
BUILT TO LEAD 