I started writing this blog over three years ago at the request of one of my clients. I hadn’t heard of blogging and had no idea how this might help my clients. With the help of some friends, I gave it a go. What could it hurt…
There’s really no way to measure the impact this writing has had on my clients, there’s no way to really measure the impact it’s had on the band, and there’s no way to measure the impact, if any, it’s had beyond it’s intended audience. There’s no way to justify the time and energy toward this endeavor. There’s no way to know if this is a good investment. There is one thing this writing has done.
Impact me.
Writing gives me clarity. Writing aids my memory. Writing reminds me. Writing is a catalyst for my creativity. Writing helps me “connect the dots” within our framework. Writing allows me to increase my ability to influence the one person I really need to work on…
Me.
Throughout human history, writing has helped countless humans congeal their thoughts and act more and more consistently in that same direction. Never underestimate the power of your pen. Go on, give it a try. AND, no matter what you decide…
Thanks for your attention and for your contributions to this work. Thanks to the BTL Band for all their posts, and for all their “ands.” On behalf of the BTL Band, I wish you all a Merry Christmas and a memory filled time with those you love.
Give and take care…
BUILT TO LEAD 
Hey Chet, I’m totally with you–the posts on the blog that I occasionally make are for me. They have helped me “get my story straight” and remember some of the “domain-specific knowledge” that I want and need to remember in my chosen field of study.
Here’s an “AND” to your thoughts on the usefulness of writing things down: until we can look at a page of our own thoughts, have an internal dialog with that page, from which we can fully agree with the thoughts on the page, we lack true understanding. I have been misled so many times by my own thinking about my supposed “clear” opinions and knowledge just because “I had them in my head…” WRONG. My “thinking” was typically fuzzy, incomplete, and many times contradictory. Getting my story straight comes only from writing it down.
Thanks for this blog, Chet. I have enjoyed reading and have been challenged by every one of your posts.